For a stained, just-bitten look: Dab a few drops of color to the upper and lower lip, gently pressing the formula into lips using your fingers or a lip brush. For a precise pout with bold pigment: 1. Moisturize lips with your favorite lip balm to lock in hydration and avoid cracking. 2. Line lips with a corresponding Matte Fix Lip Pencil before applying lip color. For a defined cupid’s bow, draw an “X” with your pencil. 3. Start at the highest point on one side of your lip and draw a diagonal line along the inner curve of your lip. Repeat on the other side. 4. Using the applicator or a lip brush, add lip color. 5. To remove excess color, blot lips gently with a tissue. For your own personalized pout: 1. Prep lips with your favorite balm to lock in moisture. 2. Start with a bright or deep base shade all over the lips. 3. Follow with a lighter shade (or your favorite shimmery formula) and apply to just the center of the lips